In a world of high drama and over-complication, the Natural stands as a reminder that style does not have to be loud to speak clearly. Among the group of style archetypes, the Natural Style Archetype resonates with those who adore comfort, ease, and elegant simplicity.
The Natural Archetype is defined by an easeful relationship to clothing. Comfort is not just a preference, it is a principle. Natural types are drawn to unfussy pieces that feel lived-in, not styled around. Think relaxed silhouettes, breathable fabrics, practical details, and an overall sense of “I got dressed in five minutes and still look great.”
A Natural Lifestyle
This archetype often belongs to people who move through life with grounded energy, spontaneous and approachable, and often most at home in nature or creative environments. Whether hiking a trail, gardening in the backyard, sketching at a café, or simply enjoying a long walk with no particular destination, there is a strong connection between body, environment, and the desire to feel at ease within both.
The Natural Style Archetype: Her visual impact
Natural style is inherently unforced. You are unlikely to see dramatic shapes, high heels, or heavy embellishment here. Instead, the visual impression is relaxed, fresh, and timeless. Wardrobes tend to be built on neutral palettes, cottons and linens, soft knits, and low-key accessories, perhaps a lived-in tote bag, a favorite scarf, or a pair of simple leather sandals that have walked many miles.
Moreover, the Natural’s wardrobe is an ode to preferences for cotton and linen fabrics, neutral colors, and unpretentious designs. Accessories, such as a lightweight scarf, are chosen for their functionality and comfort. This style speaks volumes about the Natural’s character – easy-going, approachable, and vibrant.
Iconic Natural Celebrities
In the world of style icons, three Natural celebrities embody relaxed style and effortlessly chic fashion choices: Jennifer Aniston, Cameron Diaz, and Meghan Markle.
Jennifer Aniston
The epitome of the Natural Style Archetype, Jennifer Aniston’s style speaks to her on-the-go lifestyle. With her love for easy bottoms, t-shirts, and long layers, Aniston’s style reflects her easy-going persona and her love for comfort.
Cameron Diaz
Additionally, Cameron Diaz brings a polished touch to the Natural archetype. Her preference for skinny leg bottoms, mindful layering, and soft fabrics is a testament to her unpretentious and breezy style that perfectly complements her spirited personality.
Meghan Markle
Last but certainly not least, Meghan Markle, the Duchess of Sussex, beautifully blends the elegance of royalty with the simplicity of the Natural archetype. Her choice of a shirt dress, denim looks, or cozy, draped knit sweater embodies her desire for chic comfort and sophistication without fuss.
The Natural’s Biggest Style Challenge
That said, there is a line between ease and autopilot, and this is where Naturals can sometimes feel stuck. When comfort becomes the only goal, style can lose its sense of identity. The same rotation of cargo pants, oversized tees, and zip-ups might be functional, but it can start to feel like it is saying nothing at all.
Incorporate elements from your other Style Archetypes!
This is where archetype layering becomes useful. Most people are not one archetype alone (that would be incredibly one dimensional). You might have a Natural foundation with strong influence from Romantic, Classic, or Creative, each of which brings another layer to your style expression. Classic might show up as a tailored jacket layered over your usual jersey tee. Creative might lean into bold textiles or playful proportions. Romantic might introduce softer draping, silkier textures, or a sense of warmth through color. These combinations make your wardrobe feel like you, not just a checklist of staples.
Opt for mindful layering
Naturals also tend to avoid accessorizing, but a few intentional additions can go a long way. It does not need to be fussy. A single pendant necklace, a crossbody bag with a sculptural buckle, a scarf in your seasonal palette. These small details add polish without sacrificing comfort. One of our favorite styling tips for Naturals is to keep a small tray by the door or near your keys with 2–3 favorite accessories. It makes it easy to add a final touch without overthinking it.
What’s more, last year we wrote a blog post that goes even deeper into a key style challenge of the Natural called: How To Be a Natural And Still Look Put Together. If the Natural Archetype resonates with you, we recommend giving this post a read!
The Natural Archetype’s Wardrobe Staples
- Cotton/Linen Tee: A Natural’s wardrobe loves the feel of a breathable cotton or linen tee. It’s perfect for an everyday look that is both comfortable and chic.
- Wide Leg Trousers: For a laid-back elegance, wide-leg trousers are a must-have. Paired with a simple top, it’s the epitome of easy style.
- Lightweight Scarf: Adding a touch of flair, a lightweight scarf can accentuate her simple outfits without overpowering them.
- Flexible Flats: Comfort is key for the Natural, and a pair of flexible flats is essential for her on-the-go lifestyle.
- Denim Jacket: Casual yet versatile, a denim jacket can add a fun layer to her ensemble, whether she’s out for brunch or a casual evening.
- T-Shirt Dress: The perfect blend of comfort and style, a t-shirt dress captures the Natural’s love for simplicity and ease.
Let’s Celebrate the Natural
We honor the Natural’s instinct for simplicity in a world that often rewards excess. There is real beauty in the understated, when what you wear reflects who you are without needing to perform.
At Flourish, our Style Archetyping service is designed to help you understand your unique blend of style influences, whether Natural is your core or just one part of the picture. Because personal style is not just about what is in your closet, it is about how you feel in your skin.
Why settle for a wardrobe that doesn’t echo your soul? Make the choice to elevate your style journey and embrace the comfort, simplicity, and easy-going appeal of your inner Natural. Let’s get started!
